Say goodbye to extreme detoxes, bland food and your love handles


Packing healthy lunches for your kids.  No problem

Knowing how to drop 60% of the bad carbs out of your own meals each week without reverting to iceburg lettuce and lemon juice?  Impossible

Unfortunately, when you look down at the scrolling squares on your phone too often, you'll be shown some crazy stuff when it comes to weight loss.

You'll be told about cleanses, liver function, high intensity cardio, raw food and a bunch of other completely believable extreme diets and exercise plans. 

The fact is - if you want to gaze downwards in the mirror and smile more - the fact-based and proven way to do that is to train your body to burn fat as it's primary source of fuel.

When this happens, your body dips into the fat that you have stored in your body rather than sending you that "I'm literally dying of hunger" at 3pm each day.

"I lost 6.5Kg"

In July I took a group of women (and a few men) on a journey. On average, each them have lost 6.2kg in 6 weeks and they each now have the know-how, the tools and the habits to keep it off indefinitely.

Does this sound like you?

Real quotes from our last group of Low Carb Challenge members

  • “I have been unsuccessfully dieting for as long as I can remember”

  • "macronutrients and callories is like a foreign language"

  • "diets always left me feeling hungry and deprived"

  • "I’ve tried every fad diet out there but really want to find something I can commit to and stick at"

Your Very Own Nutritionist

Hey I'm Gemma

Busy Mum to 4 girls 9 & under, nutritionist, physio, mostly-doting wife, ultramarathon runner and entrepreneur. I have one mission - to help train you and your body to burn fat with my Fat-For-Fuel healthy low carb system.

Why we can't lose weight.


Lets talk about obessty

The definition of obesity varies depending on what one reads. In general, overweight and obesity indicates excess body fat and a weight greater than what is healthy.  

The rates of obesity are growing at an alarming rate! There are many factors that can contribute to obesity, and these can include, but are not limited to genetics, hormones, environmental factors and you guessed it -  diet!

Diet is the number one leading cause associated with obesity, but what most people don't know is that obesity is most often caused by consuming more calories than you burn, particularly those high in refined carbohyrdrates and sugar. 

People are eating more calories on average than they did in the 1970s. Between 1971 and 2000, the average man added 168 calories to his daily fare, while the average woman added 335 calories a day!. What's driving this trend? A combination of increased availability, bigger portions, and more high-calorie foods.

Practically everywhere we go — shopping centres, sports stadiums, movie theatres — food is readily available. You can buy snacks or meals at roadside rest stops, 24-hour convenience stores, even gyms and health clubs and the common denominator in these foods is that they're typically high in carbs.

We were told that fat is evil

Do you remember the food pyramids that we were shown when we grew up?  Carbs at the bottom and fats near the top?

We were literally taught that we should eat more carbs than anything else and unfortunately for all of us, this was based on unproven science.

The latest studies have shown that our body is extremely effiicient in burning fat as a fuel source as long as there is not an abundance of other fuels in our system.

So by eating lots of carbs all day - we are simply adding fuel that our body will choose to use first and it will ignore our stored body fat.

Worse yet, because we eat more carbs than we need to - our bodies then convert this energy into...... you guessed it, even more body fat.


What happens when we reduce our carbs.

When we adjust what we eat to being lower in carbs and higher in healthy fats, we are acheiving two crucial things;

We train our bodies to burn fat first

Our bodies are extremely adaptive and are always seeking a source of energy so when you reduce the carb energy, your body 'goes looking' for other sources.

That source is your body fat.

It might sound super simple - and thats because it is.  In fact, when we take clients through a low-carb challenge, it comes down to simple maths.

Lower Cab Energy = High Bodyfat Burn


"But isn't fat bad for me?"

Research shows that the fat content of our diet has actually gone down since the early 1980s but the trend line of obessity has increased.

The real issue is not with fat in your food, it is in knowing which types of fat you can include and still stay healthy.


Keeping the weight off.

The main problem with crash diets and extreme exercise programs is compromise and depravation.  You might lose a bit of weight but you remove the enjoyment of food, deprive yourself of treats and wake up each day dreading your next cardio session.

We make sure that this does not happen with our  Low Carb Challenge by including;

  • Regular healthy and delicious treats
  • Portion sizes of our recipes are designed to make sure that you finish your meals feeling satisfied and full
  • You can have pudding!


 So you can eat well and enjoy your food and still burn body fat.

The 4 Week Low Carb Challenge Package

Train your body to burn fat for fuel - challenge starting soon!

Our online challenge covers all bases when it comes to weightloss. You'll be carried through an easy to follow process to learn what to do, you'll be given recipes, guides and shopping lists to do it and will be supported by our nutritionist team all the way through
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Whats in the challenge!

The very best way to start your Low Carb journey and KEEP going is to join a group challenge

  • weekly comprehensive meal plans including all meals, breakfast lunch and dinner plus snacks

  • weekly itemized shopping lists

  • macronutrient breakdown of all recipes

  • weekly check ins

  • nutritional Q and A with a qualified Nutritionist

  • educational sessions covering an array of topics from understanding weight loss and macronutrients to the importance of sleep and so much more!

  • Amazing Discount Vouchers

  • spot prizes

  • massive prize pack valued at over $500 for overall challenge winner

Results from Earlier challenges

Unedited results from our most recent challenge clients

This Challenge has run a number of times and each time clients have had great success with weight loss and have reported enjoying the process and NOT feeling hungry or deprived! The average weight loss across the previous challenges has been around 6kg in 6 weeks and all these clients now have the "know-how," the tools and the habits to keep it off indefinitely.
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How The Challenge Works

Taking all of the work out of a Low Carb Life

  • Join The Challenge

    Join the challenge and we'll start you off with access to our FB group community and you'll also have access to nutritionist support, and some yummy low-carb recipes to get started start with

  • Get Started

    We kick the challenge off with a live group call on Zoom with our Nutritionist, Gemma, who will go through the challenge step by step and will explain the science behind low carb and how to train your body to burn fat as fuel

  • Weekly Challenges + Prizes

    Each week there are new recipes to try, new tips to help you understand nutrition and new challenges to keep you motivated as well as the support of our private challenge group on Facebook

Its all on your phone

Access everything that you need for the challenge directly from your phone - from recpies, to our library of included guides to your weekly low carb shopping lists!

Making a change is better with friends

Facebook Community AND private chat group

Need a dose of motivation? Well - most of us do and we got you covered big time on this one! Our challenge is hosted in a private community so that you can share your progress, get involved in competitions or simply watch from the sidelines 👀

Limited time Discount Offer

Enter your coupon code "earlybird" at the checkout for your discount

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Got Questions?

Here's some answers

  • Can I expect to lose weight?

    In short - yes. This challenge is designed from Gemma's one on one coaching programmes which have had a 100% success rate using low-carb to lose weight. Each person is different so everyone loses weight at different rates and volumes.

  • How will this be different from other diets that I've tried, and failed?

    This is not a diet. The 6 week challenge works on 3 key areas being education (regular live sessions as well as loads to read and learn), motivation (constant support and lots of mini goals) and reward (the food tastes great and you are not left hungry)

  • Why 4 Weeks?

    We want you to succeed and research has shown that we need a minimum 21 days to start to change habits. Therefore this timeframe is ideal to get both your body and your mind used to an adjustment to the food that you eat. By stacking 4 week blocks you will be able to get the best results and sustain them!

  • Do I get to keep the resources?

    Yep - every recipe, shopping list, information booklets are yours to keep and re-use forever.

Why Low Carb?

  • The Sad Truth About Carbs

    We were brought up thinking that cereals, grains, breads and pasta were really healthy for us and that fat was evil. From our breakfast cereals, lunchboxes and 3 course meals, you are hard pressed to not find the main component to be mostly carbohydrate

  • The Science of Food

    For the last two decades peer-reviewed, scientific studies have proven again and again that carbohydrates are in fact, the leading cause of dietry based weightgain and that our carb intake is completely out of balance. What we were taught as kids - was completely wrong.

  • The Good News

    The good news is that we can correct the balance of our diets and don't have to resort to salads and lemon cleanses! Through the right know-how - we can even regularly treat ourselves and not have go through the yo-yo of 'diets'.

Limited Time Discount Code Available to Save ENTER "earlybird" !